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Aaker on Branding: 20 principles on branding
Digital Branding a Complete Step-by-Step Guide to Strategy, Tactics, Tools
Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement (2nd edition), by Daniel Rowles. (Kogan Page)
Digital Branding: How to Successfully Build and Measure a Brand Online
[Ebook] Digital Branding: How to Successfully Build and Measure a Brand Online