Emerging Business Models, The

The Emerging Business Models describes current issues that the business leaders and professionals are facing, as well as developments in digitalization. This book consisting of 10 chapters introduces the new technology trends and challenges that businesses today face. The authors cover several increasingly important new areas such as the Fourth Industrial Revolution, Internet of Things (IoT), financial technology (FinTech), social media, platform strategy, analytics, artificial intelligence (AI) and many other forces of disruption and innovation that shape today's realities of the world.These digital transformations are taking place at an exponential rate. The speed of innovations and breakthroughs is disrupting the traditional businesses. A better understanding of the changing environment in the new economy can enable business professionals and leaders to recognize realities, embrace changes, and create new opportunities — locally and globally — in this inevitable digital age.

Format: Paperback
No of Pages: 220
Imprint: World Scientific
Publication date: 20200522

Course Code: SUSS, MKT498