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EMPOWERING BUSINESSES THROUGH AI

EMPOWERING BUSINESSES THROUGH AI

SUNWAY UNIVERSITY PRESS

Format: Print Book

ISBN: 9786297646602

Tax included.

Empowering Businesses Through AI examines how organisations leverage AI to make smarter decisions, enhance efficiency, and remain competitive in a rapidly evolving world. Grounded in the Malaysian context, this book addresses AI applications across key business functions from finance and customer engagement to human resources and supply chain operations, providing a clear, realistic approach to adopting AI as a strategic advantage.

Author: Farzana Parveen Tajudeen, Devika Nadarajah, Rani Angammah Sithambaram, Simon Karl Hubert Backhaus
Language: ENGLISH
Copyright Year: 2026

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