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Storytelling in Organizations

Storytelling in Organizations

New Mexico State University

Format: Print Book

ISBN: 9780230230682

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Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution.

Publication Year: 2009
Imprint: Palgrave Macmillan UK
Format: H
Weight (Gram): 415





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