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Marketing Through Turbulent Times

Marketing Through Turbulent Times

Jenny Darroch

Format: Print Book

ISBN: 9780230237308

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Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities.

Publication Year: 2010
Imprint: Palgrave Macmillan UK
Format: H
Weight (Gram): 452





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