Sport as a Business

Sport as a Business

H. Dolles

Format: Print Book

ISBN: 9780230249257

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Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization

Publication Year: 2011
Imprint: Palgrave Macmillan UK
Format: H
Weight (Gram): 480






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