{"product_id":"9781137583154","title":"Shakespeare's Cultural Capital","description":"\u003cp\u003eShakespeare is a cultural phenomenon and arguably the most renowned  playwright in history. In this edited collection, Shellard and Keenan bring  together a collection of essays from international scholars that examine the direct  and indirect economic and cultural impact of Shakespeare in the marketplace in  the UK and beyond. From the marketing of Shakespeare’s plays on and off stage,  to the wider impact of Shakespeare in fields such as education, and the  commercial use of Shakespeare as a brand in the advertising and tourist  industries, this volume makes an important contribution to our understanding  of the Shakespeare industry 400 years after his death. \u003cb\u003e\u003c\/b\u003e\u003c\/p\u003eWith a foreword from the celebrated  cultural economist Bruno Frey and nine essays exploring the cultural and  economic impact of Shakespeare in his own day and the present, \u003ci\u003eShakespeare’s Cultural Capital \u003c\/i\u003eforms a  unique offering to the study of cultural economics and Shakespeare.\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublication Year: \u003c\/strong\u003e2016\u003cbr\u003e\u003cstrong\u003eImprint: \u003c\/strong\u003ePalgrave Macmillan UK\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eFormat: P\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eWeight (Gram): 2631\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Dominic Shellard","offers":[{"title":"Default Title","offer_id":41277484204210,"sku":"9781137583154","price":628186.66,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/5382\/4178\/products\/1137583150.01_SCLZZZZZZZ.jpg?v=1636199147","url":"https:\/\/readabook.store\/en-id\/products\/9781137583154","provider":"READABOOK BY ALKEM","version":"1.0","type":"link"}