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Essentials of Services Marketing: Wirtz Essentials of Services Marketing, Global Edition

Essentials of Services Marketing: Wirtz Essentials of Services Marketing, Global Edition

Wirtz, Jochen (Author), Lovelock, Christopher (Author), Chew, Patricia (Author)

Format: Print Book

ISBN: 9781292089959

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Imprint: Pearson
Language: English
Publication Year: 2017
Format: Paperback
Course Code:MKT363,SUSS