{"product_id":"9789400739765","title":"Marconi's Wireless and the Rhetoric of a New Technology","description":"This book examines the discourse surrounding the wireless, created by the Anglo-Italian inventor Guglielmo Marconi. The wireless excited early twentieth-century audiences before it even became a viable black box technology. The wireless adhered to modernist values—speed, efficiency, militarization, and progress. Language surrounding the wireless is a form of technical communication, overlooked by today’s practitioners. This book establishes a broader definition for technical communication by examining a selection of the discourse surrounding Marconi's wireless. The book’s main themes are the following: 1) technical communication is all discourse surrounding technology, 2) the field of technical communication (or technical writing) should incorporate analyses of discourse surrounding technologies into its epistemology, 3) the wireless is a product of the society from which it comes (early twentieth-century Western civilization), and 4) the discourse surrounding the wireless is infused with tropes of progress—speed, efficiency, evolution, and ahistoricity.\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublication Year: \u003c\/strong\u003e2012\u003cbr\u003e\u003cstrong\u003eImprint: \u003c\/strong\u003eSpringer Netherlands\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eFormat: P\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eWeight (Gram): 266\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Aaron Toscano","offers":[{"title":"Default Title","offer_id":41253750472882,"sku":"9789400739765","price":1105202.79,"currency_code":"IDR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/5382\/4178\/products\/9400739761.01_SCLZZZZZZZ.jpg?v=1635817108","url":"https:\/\/readabook.store\/en-id\/products\/9789400739765","provider":"READABOOK BY ALKEM","version":"1.0","type":"link"}