{"product_id":"9781137281913","title":"Managing Social Media and Consumerism","description":"Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublication Year: \u003c\/strong\u003e2013\u003cbr\u003e\u003cstrong\u003eImprint: \u003c\/strong\u003ePalgrave Macmillan UK\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eFormat: H\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eWeight (Gram): 4532\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":". Rajagopal","offers":[{"title":"Default Title","offer_id":41244002255026,"sku":"9781137281913","price":187.19,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/5382\/4178\/products\/113728191X.01_SCLZZZZZZZ.jpg?v=1635559645","url":"https:\/\/readabook.store\/products\/9781137281913","provider":"READABOOK BY ALKEM","version":"1.0","type":"link"}