{"product_id":"9783319578811","title":"Eye Tracking Methodology","description":"\u003cp\u003eThis book focuses on video-based, corneal-reflection eye trackers – the most widely available and affordable type of system, and takes a look at a number of interesting and challenging applications in human factors, collaborative systems, virtual reality, marketing and advertising.\u003c\/p\u003e\u003cp\u003eThe third edition has been extensively revised and extended, and includes new chapters on calibration accuracy, precision and correction; advanced eye movement analysis; binocular eye movement analysis; practical gaze analytics; design; GIS.\u003c\/p\u003e\u003cp\u003eOpening with useful background information, including an introduction to the human visual system and key issues in visual perception and eye movement, the author then surveys eye-tracking devices and provides a detailed introduction to the technical requirements necessary for installing a system and developing an application program.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePublication Year: \u003c\/strong\u003e2017\u003cbr\u003e\u003cstrong\u003eImprint: \u003c\/strong\u003eSpringer International Publishing\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eFormat: P\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003eWeight (Gram): 6889\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Andrew T. Duchowski","offers":[{"title":"Default Title","offer_id":41240294981810,"sku":"9783319578811","price":104.51,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0502\/5382\/4178\/products\/3319578812.01_SCLZZZZZZZ.jpg?v=1635500990","url":"https:\/\/readabook.store\/products\/9783319578811","provider":"READABOOK BY ALKEM","version":"1.0","type":"link"}