Green Marketing
Format: Print Book
ISBN: 9781137535870
Tax included.
Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket's automative sub-industy and its green marketing strategies.
Publication Year: 2016
Imprint: Palgrave Macmillan UK
Format: H
Weight (Gram): 3207