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The Rise of the New East

The Rise of the New East

B. Simpfendorfer

Format: Print Book

ISBN: 9781349475179

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Taking the reader on a tour of the fast changing East, Simpfendorfer urges the business world to respond by planning for the unexpected. Now that the East has secured its role as a powerful player on the world stage, The Rise of the New East provides simple business strategies for dealing with an increasingly complex global environment.

Publication Year: 2014
Imprint: Palgrave Macmillan UK
Format: P
Weight (Gram): 3693





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