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Ganzheitliche Corporate Identity

Ganzheitliche Corporate Identity

Gerhard Regenthal

Format: Print Book

ISBN: 9783834906113

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Praxisorientiert zeigt der Autor, wie Corporate Identity (CI) entwickelt und umgesetzt werden kann, um konsequente Kundenorientierung, hohe Produktqualität und ein klares Unternehmensprofil zu erreichen. Neu: Aktuelle Case Studies und CI als Selbstmanagementkonzept.

Publication Year: 2009
Imprint: Gabler Verlag
Format: P
Weight (Gram): 556





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