Cold Calling for Chickens
Format: eBook-ePub DRM
1. It is written by somebody who does it successfully every week.
2. Cold calling is fun, and much, much easier than you think.
3. Cold calling is 10 times more effective and less costly than "networking parties," website promotion or advertising.
4. 95% of your competitors are too scared to do it. That means there's a lot of business out there waiting for you.
5. The only people who tell you that cold calling doesn't work are those too scared to do it themselves.
6. You actually overcome your fear by becoming an even bigger "chicken."
7. "No's" are not bad things. Go for more "no's." Two is not enough - success usually comes on the sixth attempt.
8. Seven simple questions will usually get you to a "yes."
9. The 5% of sellers who do it properly are taking 85% of the new business in your market. By using the material in this book you will make sure you join the few.
10. "Build a better mousetrap and the world will beat a path to your door"? The biggest lie in business! Your market is now too crowded with businesses that look just like yours (however much you kid yourself). So if not cold calling, how are you going to find new customers?
Number of Pages: 160
Subject: BUSINESS & ECONOMICS / Marketing / Telemarketing
Publication Date: 01-Feb-2018
Imprint: Marshall Cavendish Business