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Models of Scenario Building and Planning

Models of Scenario Building and Planning

A. Martelli

Format: Print Book

ISBN: 9781349451197

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Models of Scenario Building and Planning offers a unique and innovative exploration of the scenario approach. The book focuses on the analysis of the competitors' behavior; the analysis of risk and uncertainty; and the link between scenarios and strategies.

Publication Year: 2014
Imprint: Palgrave Macmillan UK
Format: P
Weight (Gram): 3988





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